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AI Adoption Outpacing Marketers’ Proficiency, CIM Warns
The Chartered Institute of Marketing (CIM) has released a serious statement today, expressing concern over the increasingly common usage of news-outlet-faces-backlash-over-use-of-ai/” target=”_blank” rel=”noopener”>artificially intelligent (ai) generated content and imagery in marketing campaigns. The institute’s concern stems from the fact that while the number of marketers employing ai has significantly increased, only a small percentage of…