LIX, a Leading Blockchain-Based Loyalty Rewards Platform, Announces Transformative Partnerships with ComAve and AFC Ajax
Singapore – LIX, the innovative blockchain-based loyalty rewards platform, is thrilled to announce two significant partnerships with ComAve and AFC Ajax. This collaboration represents a major stride in LIX’s journey within the ComAve ecosystem, reinforcing its mission to revolutionize fan engagement and commerce across the retail, restaurant, and hospitality sectors.
ComAve Ecosystem: The Premier Global Platform for Fan Engagement and Shopping
The success of ComAve during the FIFA World Cup has positioned it as the premier global platform for fan engagement and shopping. With a top-tier football club and a Series A team already leveraging the ecosystem to create bespoke marketplaces for fans to buy retail items, merchandise, and food deliveries, the addition of AFC Ajax marks a pivotal expansion of the ecosystem’s reach and influence.
LIX: The Loyalty Program and Data Hub of the ComAve Ecosystem
Central to the ComAve ecosystem’s success is LIX. Serving as both the loyalty program and data hub, LIX offers fan engagement features, loyalty rewards, and discount coupons. The native utility token, LIXX, allows ComAve users to earn rewards for contact shopping as well as for engaging with the clubs and brands within the platform.
Gamification and Social Media Integrations: Building Fan Participation
By incorporating gamification and social media integrations, LIX actively builds fan participation, thereby enhancing the consumer experience and delivering measurable value to merchants within the ecosystem. With its utilization in world-renowned brands through the LIX application, the collaboration with high-profile football clubs like AFC Ajax is anticipated to significantly boost the token’s utility.
A Major Milestone for ComAve and LIX
Andrew Doxsey, Co-Founder of LIX, shared his excitement about the partnership, stating, “Securing AFC Ajax marks a significant milestone for the ComAve ecosystem and LIX’s potential as a leading loyalty program provider. With our involvement in the South American Football Championship fan zones this summer, we’re gearing up for an incredibly exciting period ahead. These developments underscore our commitment to enhancing the fan experience globally.”
Expanding through Strategic Collaborations
As LIX continues to expand through strategic collaborations with esteemed clubs and brands, it showcases how blockchain projects can make transformative moves within mainstream industries. The partnership with AFC Ajax is a major stride towards realizing a future where the LIXX token becomes a central element of global brand loyalty.
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